Being the scariest film of the year, Hereditary has a lot to live up to. This makes the success of it even greater. To watch the film is to understand why horror films have remained so popular over the ages. Other films may go for the jump scare to induce fear but here, all you need to do is look closely at the frame to be spooked. I realised that this was an insanely (no pun intended) good performance from Toni Collette.